The Hero Ingredient
Harakeke: Aotearoa's ancient secret for stronger hair
For centuries, Māori have treasured harakeke (New Zealand flax) for its strengthening and protective qualities. Rich in omega fatty acids, its seed oil is rare outside New Zealand — and it's the heart of every bottle we make.
We combine it with rosemary, cold-pressed castor oil, jojoba, cedarwood, eucalyptus and vitamin E — formulated and bottled in small, fresh batches.
Why The newVital
Honest, science-backed, made with care
Our Vision
We create science-backed, natural products that support real hair growth — honestly and transparently. Hair growth takes time, and we're here for the whole journey.
Our Ingredients
Every ingredient is chosen with purpose — combining botanical tradition with modern research to support scalp health and follicle strength. No unnecessary additives.
Our Commitment
Made fresh every month, in small batches, so every bottle is at its most potent. Free of sulfates, parabens, phthalates and gluten — vegan and cruelty-free.
Shop The newVital
Choose how you start your journey
One bottle is roughly a 6–8 week supply. Subscribe and save, or try a single bottle first — either way, every bottle is made fresh to order.
Monthly Subscription
Never run out. A fresh 10ml bottle delivered every month, free NZ shipping, cancel anytime.
The newVital — Single Bottle
Try it first. One 10ml bottle with roller ball applicator, a 6–8 week supply.
Real Results
See the difference, week by week
Real customers, photographed consistently over time. Hair growth takes patience — here's what that looks like in practice.
Before
After
“I started seeing new growth at the temples around week 10 — by week 14 it was visible even without parting my hair.”
Before
After
“The thinning behind my ears was my biggest worry. It's filled in so much more than I expected.”
Individual results vary and depend on consistent daily use over 12–16 weeks, alongside individual hair growth cycles and overall health. Photos supplied by customers with consent.
What our customers say
Trusted by thousands across New Zealand and beyond
“Absolutely love this product! The quality of the oil is outstanding and it arrived faster than expected.”
“After using consistently my hair fall decreased and I have started to see new hair growth. I love the scent and have had no scalp reaction.”
“Four months in and my hair is no longer thinning. It's shinier and feels healthier — the roller ball is now a nice habit.”
“I have very fine hair and was looking for something to add volume. My hair feels stronger with less fall in the shower and a natural shine without weighing it down.”